Channel classification of sportswear

Sportswear has developed to today. According to the scale of development and its brand maturity, it can be divided into retail sports brands and wholesale group purchase sports brands. Retail sports brands such as Adidas, Nike, Li Ning, Anta, 361, Hongxing Erke, Peak, etc., wholesale group purchase sports brands Such as danno (Dannon), Kennon, Bartenone,…

The definition of sportswear and its continuous development

In textiles, the market for casual wear and sportswear has always been the leader in other products, and is widely favored by consumers. Especially in recent years, products that emphasize functionality have been highly praised, but only true experts understand The meaning of functional sportswear, such as malti-layer, onino-skin, etc., for consumers to understand the…

Basic functions and benefits of sportswear

As far as consumers are concerned, the functions of casual clothes and sportswear are different from those of professional sportsmen. They emphasize easy maintenance, waterproof and windproof comfort. In order to improve consumers’ buying behavior, manufacturers of peripheral equipment have also joined the sales. The ranks, such as health care and UV-resistant protective fabrics, in…